Global Consulting offers a complete on-line Marketing Planning Solution. We assist you in building your marketing plan, and by hosting with our solution partner, you can easily update and revise you plan as you grow your business.

Our Marketing Consultants work with you through a structured on-line planning process involving:

Step 1: Market Definition

- Clarifying your vision for the business
- Defining market needs (in regard to your products and services)
- Defining your ideal customer
- Analyzing your competitors
- Clarifying your Unique Selling proposition

Step 2: Develop your Marketing Strategy

- Defining your marketing message
- Confirming your positioning in the market
- Developing your branding strategy
- Developing your pricing strategy

Step 3: Develop your Marketing materials

- Developing your  Communication Plan
- Confirming your promotional and advertising strategies
- Developing a lead generation strategy

Step 4: Develop lead Conversion Strategy

Framing your Sales strategy
Establishing your Sales process Management
Framing a Customer Relationship Management plan

Step 5: Sales Forecast and Budgets

- Developing Sales forecasts
- Framing a Marketing expense Budget
- Developing Key marketing metrics

Step 6: Action Plan Calendar

Finally, your consultant will work with you to frame on-line your:

- Marketing Calendar (maintained on-line)
- Marketing Action Plans with deadlines (maintained on-line)

• Web-site Design
• E-Commerce functionality
• Search Engine Optimization and promotion

CRM Systems Set-up

Clients may also require assistance in setting up CRM systems (such as Salesforce). Our WEB 2 consultants can assist you product selection and set-up.